Khairpur : A one-day Workshop on the “Role Of Ethics-Value And Effective Communication Skills in Personal & Professional Development” was held at Shah Abdul Latif University, Khairpur on Thursday. Syed Mohammad Javed Sadiq, Former Advisor, Public Diplomacy, U.S Consulate General, Karachi conducted the workshop for the students of the Department of Media Studies.
Speaking on this occasion, Prof Dr. Parveen Shah, Vice Chancellor, Shah Abdul Latif University said that the students of media studies should adopt these ideas during reporting in their practical life.
Syed Javed Sadiq said that while reporting choose the correct words, be specific, avoid gender biased language, use simple sentences, express ideas clearly and briefly. He said that the sentence must have logic, coherence and there should be smooth flow in reporting and personal communication.
He said that the communication must be effective; eye contact should be impartial, use the correct words, improve and increase your dictionary power. He said that the speaker must slow down his speech; the speech should be short, simple and based on declarative sentences.
He suggested the students to exercise lower the pitch of your voice. He elaborated that speaker must invite comments and engage and make the audiences a part of the dialogue to elicit the interest and use the pause.
Prof Dr. Lutfullah Mangi, Pro-Vice Chancellor, Shikarpur Campus said that this age is the age of Media and Communication. He said that media has influence on society. He stressed the need for the implementation of media laws and ethics in letter and spirit. Workshop was attended among other by large number of teachers, students of various departments of SALU Khairpur.