83% Pakistani households using mobile money use over-the-counter mobile money services


Islamabad: According to a research study released by Intermedia USA for which Gallup Pakistan conducted fieldwork, 83% Pakistani households using mobile money use over-the-counter mobile money services.

A nationally representative sample of households using mobile money, from across the four provinces was asked, “Please tell us, do you use over the counter services?” Responding to this, 83% said yes and 17% said no.

Over the counter users were further asked, “Where do you get information about mobile money service?” In response, 69% said television, 20% said other people, 7% said newspapers, 3% said bill boards and 1% mentioned radio.

The post 83% Pakistani households using mobile money use over-the-counter mobile money services appeared first on Pakistan Press International.

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