Karachi: Senior BBC Urdu Service journalist and broadcaster Raza Ali Abidi on Friday said media institutions were unnecessary spreading sensation about deteriorating law and order situation of Pakistan.
He expressed these views while addressing a seminar on topic: “Problems Facing Pakistan and Role of Media” organized by Department of Mass communication, Federal Urdu University of Arts, Science and Technology (FUUAST) at its Abdul Haq Campus.
Prof Dr Tauseef Ahmed Khan, Prof Dr Seemi Naghmana Tahir and Dr Masror Khanum also spoke on this occasion.
Raza Abidi said such trend of news presentation in media institutions affecting the real human life in the country.
He said influence of private groups in electronic media had put positive result in promotion of Urdu language in society, but unnecessary slackness and lack of writing and reading habit had badly affected the beauty and politeness of national language.
He said getting and maintaining the trust of viewers, readers and listeners was important for media institutions, but it seemed that media groups were running on political and commercial wheelchairs in Pakistan. Abidi said media employees are not being given salaries on time.
He said:“Trend of exaggeration in news prevails everywhere in world, but running behind the news in the country has badly affected news and information quality in Pakistan.” He said it become hard for people to make difference in news and rumors.”
He advised the young broadcasters to create love with their viewers and listeners and provide them information in polite manners. He also recalled the interesting incidence that happened with him during job in BBC Service.
He urged the broadcasters to love with listeners rather than loving with his own voice. He said broadcasting is an art of making the thoughts attractive and transforming into people hearts.
Prof Dr Tauseef Khan said mass communication of FUUST had tradition for inviting senior journalists, broadcasters and media celebrities in order to benefit students about their ideas and experiences. He said Raza Ali Abidi is a pillar media institution of Pakistan.