Samsung presents accessibility map Smartphone App for Paralympics Games

LAHORE: Samsung joins hands with the “United Country” Foundation for People with Disabilities, Sochi 2014 Organizing Committee, and the City of Sochi to create a barrier-free environment in Russia.

Lahore – December 12, 2013 – Samsung Electronics Co. Ltd., the Worldwide Olympic and Paralympics Partner in the Wireless Communications Equipment category, today introduced the “Accessibility Map” mobile application, enabling users to obtain information in a easier and quicker way about city amenities with a barrier-free environment, and also sharing information about recommended travel routes for people with disabilities and nearby locations where they can take up Paralympics sport.

“We are proud that Samsung has supported the Paralympics Movement over the past few years,” says Sung-ho Jun, President of Samsung Electronics CIS headquarters. “We are delighted that Samsung’s latest smartphones and technologies are making a contribution to improving the quality of life for people with disabilities and supporting them to achieve outstanding results.”

Samsung is partnering with the “United Country” Foundation for People with Disabilities and the Sochi 2014 Organizing Committee to develop the Accessibility Map mobile application. The Accessibility Map is an interactive project that has been launched by the Sochi 2014 Organizing Committee to help people with disabilities. Since the project announcement one year ago, more than 13,000 barrier-free facilities have appeared in over 500 towns in Russia, and millions of people suffering from restricted mobility, poor eyesight and hearing, as well as mothers with prams have discovered new locations that provide a barrier-free environment.

“The IPC is strongly committed to creating a barrier free and accessible environment for Sochi, and Samsung’s support on this meaningful project will serve as a great contribution. I believe that the Accessibility Map is a unique project developed in the run-up to the first Paralympics in Sochi and this will lead to a long-term partnership with Samsung, helping us provide hope and inspiration by breaking down barriers for people with disabilities,” said Sir Philip Craven, President of the International Paralympics Committee (IPC).

As Worldwide Partner of the Sochi 2014 Paralympics Games, Samsung is running a whole range of major socio-sporting projects aimed at improving quality of life for people with disabilities and raising awareness amongst the general public and the government of this problem in Russia. Samsung is also partnering with the City of Sochi to enhance a barrier-free environment, enabling people with disabilities to easily access entertainment and leisure facilities.

“I am delighted to support Samsung, a long-time Worldwide Partner of the Paralympics Games, to launch the Barrier Free Sochi application for smartphones. This initiative will help to bring the City’s project to the new level with up-to-date technologies, and will provide memorable experience for people with disabilities at the Sochi 2014 Paralympics Games,” Zhanna Grigoryeva, Head of Olympic Department, City of Sochi.

The Russian version of the Accessibility Map app is available now on Google Play, and the English version will be uploaded at the end of December.

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